Man Can’t Believe How Much Disney World Charging For Sex With Goofy
Subtitles
  • Off
  • English

Most Misguided Corporate Pride Campaigns

Start Slideshow
Image for article titled Most Misguided Corporate Pride Campaigns

Brands, take note: Everyone can tell when you’re being supportive vs. when you’re being cringe. In honor of Pride Month, here are the most misguided corporate pride campaigns of all time.

Advertisement
Previous Slide
Next Slide

“Together In Pride” (GLAAD)

“Together In Pride” (GLAAD)

Image for article titled Most Misguided Corporate Pride Campaigns

Unfortunately, their social media posts just reek of performative allyship.

Advertisement
Previous Slide
Next Slide

“First Closeted Disney Princess” (Disney)

“First Closeted Disney Princess” (Disney)

Image for article titled Most Misguided Corporate Pride Campaigns

The entertainment juggernaut drew backlash for using its biennial D23 Expo to announce its upcoming slate of closeted characters.

Advertisement
Previous Slide
Next Slide

“Think Gay Thoughts” (Ford)

“Think Gay Thoughts” (Ford)

Image for article titled Most Misguided Corporate Pride Campaigns

No one understood why, but for the entire month of June, Ford pledged to tell factory workers to think gay thoughts as they assembled cars.

Advertisement
Previous Slide
Next Slide

“Stonewall Vanilla Crunch” (Ben and Jerry’s)

“Stonewall Vanilla Crunch” (Ben and Jerry’s)

Image for article titled Most Misguided Corporate Pride Campaigns

In retrospect, this rainbow-swirled vanilla filled with chunks of brick and broken glass was very cringe.

Advertisement
Previous Slide
Next Slide

“Get Bullied As A Gay Teen Simulator” (Oculus)

“Get Bullied As A Gay Teen Simulator” (Oculus)

Image for article titled Most Misguided Corporate Pride Campaigns

Gay teens didn’t really need to pay $60 to get mocked, punched, and thrown in a dumpster during Pride Month.

Advertisement
Previous Slide
Next Slide

“Less Bad Than Usual” (CVS)

“Less Bad Than Usual” (CVS)

Image for article titled Most Misguided Corporate Pride Campaigns

As expected, nobody cared when CVS announced that in June they’d only donate a little bit of money to antigay legislation.

Advertisement
Previous Slide
Next Slide

“Anyone Can Fly A Plane” (Delta)

“Anyone Can Fly A Plane” (Delta)

Image for article titled Most Misguided Corporate Pride Campaigns

Passengers were understandably terrified when Delta announced that anyone who identified as part of the LGBTQIA+ community could fly its planes in June.

Advertisement
Previous Slide
Next Slide

“Some Of Our 7-Year-Old Factory Workers Will Grow Up To Be Gay” (Apple)

“Some Of Our 7-Year-Old Factory Workers Will Grow Up To Be Gay” (Apple)

Image for article titled Most Misguided Corporate Pride Campaigns

While the pride shout-out was nice, it probably would have been better to just ignore the whole child labor thing in the first place.

Advertisement
Previous Slide
Next Slide

“June Is Straight Girls Who Make Out With Each Other At Parties Month” (Arby’s)

“June Is Straight Girls Who Make Out With Each Other At Parties Month” (Arby’s)

Image for article titled Most Misguided Corporate Pride Campaigns

Pretty much says it all.

Advertisement
Previous Slide
Next Slide

“Chester Cheetah Is Gay This Month” (Cheetos)

“Chester Cheetah Is Gay This Month” (Cheetos)

Image for article titled Most Misguided Corporate Pride Campaigns

On June 1, the snack brand’s mascot stepped out of the closet with his husband Brett, only to immediately revert to his previous identity on July 1.

Advertisement
Previous Slide
Next Slide

“Car Lube Is For Gay Sex” (AutoZone)

“Car Lube Is For Gay Sex” (AutoZone)

Image for article titled Most Misguided Corporate Pride Campaigns

It probably would have been better to not even acknowledge Pride Month than to falsely claim car lube is for gay sex.

Advertisement
Previous Slide
Next Slide

“Our Beef Is Gay” (McDonald’s)

“Our Beef Is Gay” (McDonald’s)

Image for article titled Most Misguided Corporate Pride Campaigns

In an oddly aggressive Pride campaign, McDonald’s vowed to only serve gay cows during the month of June.

Advertisement
Previous Slide
Next Slide

“It’s For The Best, Son” (Chick-fil-A)

“It’s For The Best, Son” (Chick-fil-A)

Image for article titled Most Misguided Corporate Pride Campaigns

For the entire month of June, $1 of every chicken sandwich purchase went to imprisoning gay youth in conversion therapy.

Advertisement
Previous Slide
Next Slide

“You Can’t Work Here” (Hobby Lobby)

“You Can’t Work Here” (Hobby Lobby)

Image for article titled Most Misguided Corporate Pride Campaigns

Any employee who identified as a member of the LGBTQIA+ community was given the chance to renounce their sinful lifestyle to avoid being fired.

Advertisement
Previous Slide
Next Slide

N/A (Enron)

Image for article titled Most Misguided Corporate Pride Campaigns

Frankly, their silence is deafening.

Advertisement
Previous Slide
Next Slide

“Three Random Rainbow Objects” (Staples)

“Three Random Rainbow Objects” (Staples)

Image for article titled Most Misguided Corporate Pride Campaigns

Every Staples store did the bare minimum and included just one rainbow TI-83 calculator, stapler, and pencil.

Advertisement
Previous Slide
Next Slide

“Acceptance Armaments” (Lockheed Martin)

“Acceptance Armaments” (Lockheed Martin)

Image for article titled Most Misguided Corporate Pride Campaigns

In their defense, the rainbow bombs that came out of this pride line did make losing a family member just a little better.

Advertisement
Previous Slide
Next Slide

“Slur Pride” (Twitter)

“Slur Pride” (Twitter)

Image for article titled Most Misguided Corporate Pride Campaigns

For the month of June, every tweet that had the f-slur included a cute little pride flag

Advertisement